Summer is finally here, but Q3 marketing is more than just beach days and preparing for a Q4 full of big holidays and deals. Q3 is a golden opportunity to build momentum, capitalize on under-marketed holidays like the 4th of July, and prepare for the rest of 2025. At Cadico, we see Q3 as your […]
Get ready to dive into this week’s 10 Things In Marketing Trends. From major acquisitions to platform shifts and guerrilla activations, here are ten confirmed developments from June 21 to 27, with deeper insights and practical takeaways to help you play to win with story-driven strategy. Table of Contents Unilever Acquires Dr Squatch, Underscoring the […]
Casting Your Line Wisely: Targeting your Ideal Customer in Marketing I remember the excitement of catching small sunfish as a kid on a small lake in Virginia. As I grew older, I quickly learned that my tiny $10 Walmart rod and worm wasn’t going to make it fishing off the pier for 400lb+ Goliath Groupers […]
Welcome back to your roundup for marketing this week, featuring the latest industry developments, AI innovations, and platform updates. This week’s highlights include Netflix’s physical venues expansion, major AI copyright battles, creator commerce evolution, and new advertising tools from Google, Meta, and TikTok. Table of Contents Netflix House: From Streaming to Physical Experiences Disney vs. […]
Win Your Market: Master Marketing Rules and Grow
Discover 10 major marketing changes from June 6th-13th, 2025 that are reshaping digital strategy. From YouTube Shorts in Google Search to Meta’s AI automation plans.
Your Brand Already Has a Story—Here’s How to Find Your Brand Story and Tell It Right Every business owner thinks they need to “create” their brand story. The truth? Your story already exists—you just need to learn how to find your brand story. We see it all the time. Business owners sitting across from us, […]